Podcasting has seen a massive growth in the last 12 months but is arguably still not being exploited to its full potential by most brands.
This session looks at how the web has developed into a broadcast medium to allow brands to maximise their PR and marketing to enhance coverage opportunities and awareness through this popular technique.
Find out first hand how easy and quick podcasting can be with a practical session which enables you to record a piece to camera and by the end of the session it will be downloaded onto an iPod ! Learn how a brand or organisation can benefit from podcasting and its place in the communications landscape.















